Fitness and Life Coaching by Coach Lora Erickson

Live your best life now with support and accountability. Coach Lora is a catalyst for personal development for a healthy body, mind and spirit.    
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Is Coaching Right for You?

Schedule a quick call with Lora to find out.
No pressure. No commitment.
Talk to Lora

Meet Coach Lora

Lora Erickson, aka "Blonde Runner," is a highly accomplished athlete and certified running and triathlon coach with nearly 30 years of coaching experience. As an Ironman All-World triathlete and nationally ranked USA Triathlon All-American, Coach Lora brings her expertise, enthusiasm and passion to help athletes achieve their goals in running and triathlon events as well as life.

Fitness Coaching

Get in tip-top share with online and/or in-person running and triathlon training programs. One-time consultation sessions (like the popular Running Form Feedback) and group classes are also available.

Life Coaching

Don't let performance anxiety stop you from reaching your goals. Become more productive and reduce overwhelm and streamline your life while getting in shape.



Start here!

One-time calls or in-person sessions available to help you reach your goals without the long-term commitment.

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One-time payment
No commitment
Expert feedback
Focused attention

Ongoing coaching

Ongoing training and life-coaching programs designed to help your reach your running, triathlon and fitness goals.

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Ongoing training
Training structure & guidance
Continuted coaching support


Group classes (on-line or in person), lectures, clinics, races, and community events.

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Self-paced learning
Product reviews & discounts

Coach-Approved Products: Enjoy exclusive discounts on trusted gear personally approved by Coach Lora.


Supplements by women for women. Nutrition support for all stages of your life. Packed with powerful adaptogens. Use the code RUNBLONDE15 to save.


Just Ingredients

Real ingredients and real flavor for better health. Use the code RUNBLONDE for discounts.


Lily Trotters

Stylish compression socks that seamlessly blend fashion with function, providing comfort and support for active lifestyles. Use the code RUNBLONDE to save


Ogden Marathon

The Ogden Marathon is a popular long-distance running event in Ogden, Utah, known for its scenic course. Use the code RUNBLONDE to get $10 off the half or full event. Use the code RUNBLONDE5K12K to get $5 off the 12K or 5K event.


Coyboy at your service

A network of support at the ready and on the road.

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Looking for Help?
Book a 10 Minute Discovery Call

Talk to Lora and see if coaching is right for you.
No pressure. No commitment.

Interested in a free running training program?

New to running or ready to level up for a 5K, 10K, half, or full marathon? Seeking guidance? Reach out to learn how to get a free training program!